Page Turners: Five new books for the spring season

By Kody Timmers

These reads will take you inside the fast-paced and ever-changing worlds of the NBA, college athletics, the New York Yankees, IndyCar and pro football.


Built to Lose: How the NBA's Tanking Era Changed the League Forever

By Jake Fischer

Publish date: May 4; Triumph Books

Fischer goes behind the scenes of how some teams have raced to the bottom in hopes of reaching the top, pulling back the curtain on organizational power struggles, feuds between players and executives, and more in this look at modern NBA team building.




The Myth of the Amateur: A History of College Athletic Scholarships

By Ronald A. Smith

Publish date: May 4; University of Texas Press

With the debate about student athlete compensation more heated than ever, this book dives into a thorough, wide-ranging view of the concept of amateurism to argue that college athletes have, in some form or another, always been paid.





Power and Pinstripes: Untold Stories of Berra, the Boss, and Building a Yankees Dynasty

By Jeff Mangold with Peter Botte

Publish date: May 11; Triumph Books

Mangold, the Yankees’ head strength and conditioning coach during the team’s legendary run under George Steinbrenner, gives readers an in-depth, first-person perspective of how the dynasty came together — and all the drama therein.






Indy Split: The Big Money Battle that Nearly Destroyed Indy Racing

By John Oreovicz

Publish date: May 30; Octane Press

Beginning in the 1940s and concluding in the present day, longtime motorsports writer Oreovicz offers an authoritative account of Indy racing’s historical dysfunction and the rivalry between CART and IndyCar, which once threatened to derail the sport entirely.





Heart and Steel

By Bill Cowher

Publish date: June 1; Atria Books

The Hall of Fame Pittsburgh Steelers coach and co-host of CBS’s NFL Today shares his story — from his childhood, to his playing days, to the moments that defined his Super Bowl-winning career with the Steelers — as well as the lessons he’s learned along the way.

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SBJ I Factor: Jed York

SBJ I Factor: Jed York, presented by Allied Sports SBJ I Factor presented by Allied Sports features an interview with San Francisco 49ers CEO Jed York. York is in his 17th year with the organization and his 12th as CEO. He is a two-time SBJ Forty Under 40 honoree as a member of the classes of 2012 and 2013. York talks with SBJ’s Abe Madkour about what he learned from growing up in the sports business, working in multiple departments at the team, the challenges of building Levi’s Stadium, and how his leadership style has evolved through the years. SBJ I Factor is a monthly podcast offering interviews with sports executives who have been recipients of one of the magazine’s awards, such as Forty Under 40, Game Changers and others.

SBJ Spotlight: Warner Bros. Discovery

CNBC media reporter Alex Sherman joins SBJ’s John Ourand to discuss Warner Bros. Discovery’s streaming strategy. The two talk about the company’s interest in sports rights, with Sherman noting that the company is in a cost-cutting mode, which is one reason why it has not been active in media rights negotiations over the past several months.

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