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People and Pop Culture

Executive Transactions

The NWSL Kansas City Current announced that CAMILLE LEVIN has been hired as GM, effective Jan. 15. She will be responsible for the "overall management of the team’s soccer operations" and will "report directly to ownership." Most recently, Levin has been VP of London-based Blueprint Sports & Media Entertainment, where she was "responsible for all athlete-related activities" with the agency (KC STAR, 1/7).

BUILDING ITS BASE: NFT fantasy soccer game Sorare made several new hires for its N.Y. office, including: Lyft Senior Software Engineer KEVIN FANG as Senior Software Engineer; ESPN Product Management Dir JEFF ZULLO as Product Dir; DraftKings Product Associate Dir KATHRYN HILL as Product Dir; ESPN Senior Product Manager EVERETT CASE as Product Manager; Meta Sports Media Partnerships Lead PAIGE CUTLIP as Media Partnerships Lead; and ESPN Social Media Designer MARK NELSON as Motion & Graphic Designer. In October, former ESPN digital content exec RYAN SPOON became COO of Sorare (SBJ).

EXECS: Prodigy Search hired AARON TYSON as Recruiting Assistant. Meanwhile, the following appointments were made at the U.S. Center for SafeSport: CRAIG BRADLEY and KEVIN FLAHERTY to the Finance Committee, MATT CENEDELLA to the Audit Committee and SHAKIRA HENDERSON and SCOTT ROCHELLE to the Nominating & Governance Committee. Additionally, the Oilers & Oilers Entertainment Group named BRANDON RAMSEY VP/Digital Subscription (Prodigy Search)...MAC Deputy Commissioner/COO BOB GENNARELLI will retire effective July 1, 2022 after 23 years at the conference office (MAC).

To have your personnel announcements included in “Executive Transactions,” please send information to careers@sportsbusinessjournal.com.

SBJ Spotlight: TikTok’s threat to traditional sports media

While tech companies are consumed with finding ways to compete with TikTok, almost no one in conventional media “spends any time talking about it,” said Recode senior correspondent Peter Kafka in an Spotlight interview with SBJ’s John Ourand. “To me, that’s just an obvious disconnect.” Kafka authored a recent column headlined, “It’s TikTok’s world. Can TV live in it?” He said the main response to TikTok’s growth from traditional media execs has been to “punt and hope it’s someone else’s problem a quarter from now or two years from now.” But Kafka said that ignores the trend of conventional broadcast audiences growing older while a billion younger consumers spend most of their media time watching short video after short video. “If you’re in the business of getting anyone under the age of 30 to look at what you’re putting on a screen, you have to think about the fact that you’re probably asking them to put down TikTok and watch your thing instead,” said Kafka. “That’s a very difficult ask. … [TikTok] is insanely addictive.”

SBJ Morning Buzzcast: June 29, 2022

BioSteel makes a major move with the NHL, while the USFL looks for additional investors.

SBJ Unpacks: Thaddeus Young, NBA forward and venture capitalist

SBJ's Austin Karp posted up with NBA power forward Thaddeus Young. The 15-year veteran discussed his venture capital strategy, his investment in technology and much more.

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