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Names in the News

Apple is in exclusive negotiations to acquire an untitled pitch package that will have BRAD PITT playing an F1 driver who "comes out of retirement to mentor a younger driver and take his final stab at glory on the track as the younger driver’s teammate." JERRY BRUCKHEIMER is producing alongside Plan B. F1 driver LEWIS HAMILTON also is "involved in the film," though F1 is "not officially involved yet" (DEADLINE.com, 1/3).

NAMES: Former WNBAer JACKI GEMELOS became Disrupt The Game’s director of client services and marketing on Dec. 14. It was a role in which she could "take every experience she had as player and pair that with her experience from the coaching side of the game to help players who used to be her teammates." She will "do everything from recruiting clients to finding players brand opportunities to acting as a sounding board for players adjusting to a new league, new team or new country" (THEATHLETIC.com, 1/3)....GLORIA JAMES, mother of LEBRON JAMES, will "present the inaugural All-Star Experience, The House of Glo, during the NBA All-Star Weekend" on Friday, Feb. 18, at the State Theatre at Playhouse Square, with Cleveland native ALAINA HOLLOWAY-CARPENTER and VZN Strategy Group producing (Cleveland PLAIN-DEALER, 1/4)....Fanatics CEO MICHAEL RUBIN and his girlfriend, CAMILLE FISHEL, are "expecting another baby girl." The couple had a "gender reveal party for close friends" on a yacht in St. Barts over the weekend (PAGESIX.com, 1/3).

SBJ Spotlight: TikTok’s threat to traditional sports media

While tech companies are consumed with finding ways to compete with TikTok, almost no one in conventional media “spends any time talking about it,” said Recode senior correspondent Peter Kafka in an Spotlight interview with SBJ’s John Ourand. “To me, that’s just an obvious disconnect.” Kafka authored a recent column headlined, “It’s TikTok’s world. Can TV live in it?” He said the main response to TikTok’s growth from traditional media execs has been to “punt and hope it’s someone else’s problem a quarter from now or two years from now.” But Kafka said that ignores the trend of conventional broadcast audiences growing older while a billion younger consumers spend most of their media time watching short video after short video. “If you’re in the business of getting anyone under the age of 30 to look at what you’re putting on a screen, you have to think about the fact that you’re probably asking them to put down TikTok and watch your thing instead,” said Kafka. “That’s a very difficult ask. … [TikTok] is insanely addictive.”

SBJ Morning Buzzcast: June 29, 2022

BioSteel makes a major move with the NHL, while the USFL looks for additional investors.

SBJ Unpacks: Thaddeus Young, NBA forward and venture capitalist

SBJ's Austin Karp posted up with NBA power forward Thaddeus Young. The 15-year veteran discussed his venture capital strategy, his investment in technology and much more.

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