Technology

MLB to test electronic catcher-pitcher sign system

Closing Bell / Friday, July 23, 2021
MLB will begin testing new technology that "allows catchers to electronically communicate signs to pitchers at one of the lower minor league levels within the next couple of weeks, a system designed to both quicken the pace of play and suppress illegal sign-stealing methods." A memo introducing...

Konami Renames PES to eFootball

Esports / Wednesday, July 21, 2021
Konami, the Japanese entertainment and video game conglomerate, has announced that it has renamed its popular Pro Evolution Soccer series to eFootball and that it will become a digital-only, free-to-play game later this year. The title will be available on the PS5, PS4, Xbox Series X/S, Xbox...

EA Sports' Andrea Hopelain on technology and innovation

Esports / Wednesday, July 21, 2021
EA Sports SVP of Global Brand Management Andrea Hopelain on innovation and the future of its biggest franchises.   EA Sports, the division of Electronic Arts responsible for gaming titles such as Madden NFL and FIFA,...

Formula 1 reveals new aerodynamic 2022 cars

Global / Thursday, July 15, 2021
F1 has revealed a "full-size version" of what F1's '22 cars will look like as a result of the sport's rules overhaul towards more sustainability. The specially commissioned design was unveiled at Silverstone on Thursday ahead of this weekend's British GP. While teams are "already working hard...

HOF Village gets themed mobile app

Morning Buzz / Thursday, July 15, 2021
Hall of Fame Village powered by Johnson Controls will get a new destination-themed mobile app courtesy of Venuetize, the two parties announced this morning. The HOF Village app initially will offer a variety of content, including seamless hospitality booking, news on future developments, a calendar of destination events, directions...

NFTs can bring together digital, physical worlds

SBJ Newsletters / Tuesday, July 6, 2021
Veteran licensing exec Wesley Haynes, CEO & founder of BrandR Group, says the evolving NFT marketplace is a space he’s watching closely across all sports. For example, an NFT of Andy Murray’s winning moment in the 2013 Wimbledon final sold for $177,777 yesterday. The NFT was accompanied by...

MLB, Candy launching officially licensed NFT

Morning Buzz / Wednesday, June 30, 2021
MLB and digital collectibles company Candy Digital today are unveiling the league's first officially licensed NFT, which commemorates Lou Gehrig ’s “Luckiest Man” speech. The NFT features video excerpts of the iconic speech and a three-dimensional bust of Gehrig in an iron finish, representing his legacy...