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Josh Carpenter

Josh Carpenter

Josh Carpenter is an Assistant Managing Editor at Sports Business Journal and has been with the publication since September of 2012. Prior, Josh worked for Lake Norman Publications and covered Charlotte 49ers athletics for Rivals.com. Away from the office, Josh loves playing golf and spending time with his wife Amy. He is an avid supporter of the Carolina Hurricanes, Carolina Panthers and Tennessee Volunteers.

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Tennessee-Georgia tilt delivers for CBS

Closing Bell / Tuesday, November 8, 2022
CBS had the most-watched college football game of the season on any network Saturday, as the much-hyped Tennessee-Georgia game averaged 13.1 million viewers in the 3:30pm ET window. The matchup marked the most-watched Tennessee-Georgia game on record and gave CBS the two most-watched games of this season, with Saturday's...

Fanatics makes Ashford new Chief People Officer

Morning Buzz / Wednesday, October 26, 2022
Fanatics has made another C-suite hire, naming Orlando Ashford to the newly created role of Chief People Officer for Fanatics Holdings. Ashford, who joins Fanatics from private equity firm Sycamore Partners, will oversee the company's HR, culture and talent strategy across all three of its...

Fanatics Betting & Gaming hires new CFO

Morning Buzz / Wednesday, October 19, 2022
Fanatics has made another C-suite hire for its still-to-launch Betting & Gaming division, naming Andrea Ellis to the CFO role. Ellis joins Fanatics from the transportation company Lime, where she also was the CFO for two years. Prior to Lime, Ellis spent time at Restaurant...

Tennessee's win over Alabama boosts merch sales

Morning Buzz / Tuesday, October 18, 2022
Tennessee’s thrilling walk-off win over Alabama on Saturday led to a boon in e-commerce sales for UT over the weekend. According to Fanatics, UT was the top-selling NCAA team and was in the top 10 of all teams over the weekend (college or pro level). The Vols also saw...

Commanders set franchise record for gameday sales

Morning Buzz / Thursday, September 15, 2022
The Commanders set a franchise gameday record for merchandise sales during Sunday's Week 1 win over the Jaguars at FedExField, beating the previous 2012 mark when QB Robert Griffin III made his much-anticipated debut. The sales record came as the team opened a 6,200-square-foot Fanatics-operated store at...

ESPN's U.S. Open viewership sees 50% rise over 2021

Daily / Wednesday, September 14, 2022
ESPN's coverage of the U.S. Open over two weeks averaged 1.21 million viewers, a 50% increase over last year and the third-highest total for the network since secured the exclusive rights to the event in 2015. A major boost to the numbers came from Serena Williams, who was playing...

ABC hits five-year high for WNBA Finals Game 1

Closing Bell / Tuesday, September 13, 2022
ABC averaged 555,000 viewers for Game 1 of the WNBA Finals between the Las Vegas Aces and Connecticut Sun on Sunday, marking the most-watched Game 1 in five years. Sparks-Lynx Game 1 in 2017 earned 566,000 viewers on ABC. Despite afternoon head-to-head competition from the NFL, Sunday's game peaked...

GSE, Wasserman repping the most LIV golfers

Weekly / Monday, September 5, 2022
LIV Golf teed off its fourth event near Boston last weekend, and a pair of agencies had a massive stable of players competing for the Saudi-backed tour. A review of all player-agency relationships by Sports Business Journal shows that GSE Worldwide and Wasserman both have...

GSE Worldwide, Wasserman hold big stake in LIV Golf fields

Daily / Thursday, September 1, 2022
LIV Golf tees off with its fourth event near Boston tomorrow, and a pair of agencies have a massive stable of players competing for the Saudi-backed tour. A review of all player-agency relationships by SBJ shows that GSE Worldwide and Wasserman both had the biggest influence on...

Mastercard pauses activations for Poulter, McDowell

Closing Bell / Friday, July 8, 2022
Mastercard has paused its activations around longtime ambassadors Ian Poulter and Graeme McDowell following their decision to join LIV Golf. Mastercard SVP/Communications Seth Eisen told SBJ on Friday the brand made the move "recognizing the uncertainties around their standing" with the PGA Tour. Eisen:...
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